Full Name: William Keith Kellogg
Profession: Industrialist and Founder of Kellogg Company
Biography: Will Keith Kellogg was an American industrialist and philanthropist who co-founded the Kellogg Company, a multinational food manufacturing corporation known for its breakfast cereals. He is credited with popularizing cornflakes, a breakfast staple that has since become a global phenomenon.
In 1906, Will Keith Kellogg and his brother, Dr. John Harvey Kellogg, established the Battle Creek Toasted Corn Flake Company, which later became the Kellogg Company. Will Keith Kellogg was instrumental in developing innovative marketing strategies, including the use of extensive advertising campaigns and product giveaways, which contributed to the company's rapid growth and success.
Beyond his business endeavors, Will Keith Kellogg was also a generous philanthropist. In 1930, he founded the W.K. Kellogg Foundation, a charitable organization dedicated to improving the well-being of children and families, particularly in the areas of health, agriculture, and education.
Born: April 7, 1860
Birthplace: Battle Creek, Michigan, USA
Star Sign: Aries
Historical Events
- 1885-05-31 Dr John Harvey Kellogg of Battle Creek, Michigan files application for patent for "flaked cereal, and process of making same", controversially excluding his younger brother Will Keith Kellogg
- 1906-02-19 Will Keith Kellogg (after falling out with brother over development credit and wanting to add sugar to cereal) joins Charles D. Bolin in founding the Battle Creek Toasted Corn Flake Company, now the multinational food manufacturer Kellogg's
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